This is a loaded question because there are so many steps involved in a properly executed, revenue generating, SEO campaign to fulfill your online marketing plan. If your desire is to fashion an Internet marketing campaign utilizing SEO 2.0, which includes Social Media Marketing best practice strategies, the operations required to make it all happen correctly will increase.
Each business owner or internet marketer needs to decide on the level of services you can afford to have and those you can’t afford to have. This requires a systemized action plan that is specific to meet your business’s needs. Every business’s online marketing strategy has different needs, the vendor who provides flexible… “Build it Yourself/ Coaching” tiered service programs all the way to “Do it For You” programs should be available and will provide the ultimate success for when it comes to implementing your online marketing campaign for your business.
SEO Packages can range from $2,00 to $5000 set up fees with $150 monthly support fees for basic services to… $1000 to $2,000 up front with $2000 monthly fees for advanced services.
Whatever the cost is, it begins with a foundational SEO Campaign using current, internet marketing solutions to assure quality search engine placement by creating keyword specific quality, relevant, content so your message, service or product can be found. After properly fashioning the website and online marketing campaign, your measurement of that campaign will determine how successful and profitable you are and how you have met the needs of your online business goals.
To begin, you must research your market to identify the money keywords and keyword phrases of your competitors along with the competitiveness of the market. Then, once this information is gathered, you will appropriately implement your well written and properly tagged content on your pages and posts on your site.
Today, with all the competition you will need various tools that can spit this information out for you rapidly, say within an hour as opposed to days, or weeks. Not to mention, internet marketing tools that will provide a way to automate staying on top of the competition by providing you live data for analytics.
Then you need to create a content specific funnel for your target market, fulfilling the needs based on your research that will direct the searcher through a conversation that develops a relationship that leads to a conversion.
Next you will need to develop Link building campaigns, through article submission, blogging, commenting, microblogging, posting in forums, social platforms, etc. and utilizing various other marketing strategies providing links back to the hub of your content from various high ranking websites. This will aim at increasing your rankings in the search engines. This helps to establish your brand and enlarge your breadcrumb trail back to your content or create your footprint on the web.
There is a system each business owner must identify with regard to what you are offering and how you will write copy that will lead them through this funnel.
Remember that statistical information is valuable to determine how the internet marketing strategies you have decided upon relating to the performance of the specific conversions you are trying to achieve, whether it is to join a newsletter, comment on a piece of content, engage in a conversation or buy your product or service.
Once you have constructed a duplicatable internet marketing system, it can be recreated for each topic, product, service you wish to promote.
